Building a Digital Home for Denver’s Premier Luxury Builder

We redesigned Progressive Building Group’s website on Framer to showcase their stunning multi-million dollar homes, streamline portfolio updates, and capture the elegance, craftsmanship, and family values at the heart of their brand.

OVERVIEW.

Client Overview

Progressive Building Group (PBG) Denver is a family-founded custom home builder specializing in high-end, multi-million dollar residences. Since 2017, founders Jeremy Chirita and Richard Papaianache have led PBG with a simple but powerful philosophy: We don’t just build homes—we build relationships.

Every project is rooted in family values, uncompromising quality, and a commitment to community. From demolition to finishing touches, PBG handles every aspect of construction in-house, ensuring seamless communication, transparent planning, and trusted execution. Their mission is to deliver exceptional homes—on time, on budget, and true to their clients’ vision—while making the experience as smooth and memorable as the finished result.

The Challenge

While PBG’s reputation for craftsmanship was unmatched, their previous website fell short of showcasing the scale, beauty, and detail of their work. The outdated design lacked the polish needed to win over luxury home clients and didn’t reflect the warmth and partnership-focused nature of their brand. Without a streamlined way to update their portfolio, recent projects weren’t getting the spotlight they deserved, making it harder to attract new business.

The Solution: A Framer-Built Showcase of Craftsmanship & Care

We partnered with PBG to design a new website on Framer—fast, elegant, and built to reflect the same care they put into every home. The new site highlights their portfolio with cinematic visuals, communicates their values clearly, and gives them the tools to keep their content fresh.

Key Enhancements

Elevated Visual Storytelling
A refined layout with immersive imagery puts PBG’s homes front and center, conveying both scale and detail in a way that resonates with high-end buyers.

CMS-Powered Portfolio
A robust content management system allows PBG to update their portfolio in minutes—keeping their latest work always in view.

Custom “Design Details” Experience
We built a dedicated section showcasing rooms and features—kitchens, bathrooms, living rooms, bedrooms—complete with filtering so visitors can explore the craftsmanship that sets PBG apart.

Performance & Accessibility
Framer’s lightning-fast performance ensures a seamless browsing experience on all devices, with fast load times and smooth navigation.

Lead-Generating Structure
Intuitive navigation and clear calls-to-action guide prospective clients to connect, making it easy to start the conversation.

Results & Impact

The redesigned PBG Denver website now:

  • Projects the same elegance and quality as their homes

  • Streamlines portfolio updates, saving time and effort for the team

  • Puts craftsmanship and detail at the forefront to inspire prospective clients

  • Strengthens first impressions and increases inquiry volume from premium buyers

  • Tells a brand story that blends family values with luxury execution

Conclusion

The new Progressive Building Group website isn’t just a digital refresh—it’s an extension of their promise: to build homes and relationships with integrity, care, and unmatched craftsmanship. With a platform that reflects their artistry and values, PBG is perfectly positioned to expand their reach and continue creating homes—and experiences—that last a lifetime.

Ready to create a website that tells your story as beautifully as PBG’s? Let’s build it together.

2025:

Kroma Creative is a subsidiary of Dean Christopher Design, LLC.

LOCATED IN:

DENVER, CO

2025:

Kroma Creative is a subsidiary of Dean Christopher Design, LLC.

LOCATED IN:

DENVER, CO

2025:

Kroma Creative is a subsidiary of
Dean Christopher Design, LLC.

LOCATED IN:

DENVER, CO