Thoutt Bros. has poured commercial concrete across Colorado since Will Thoutt started the company in his basement in 1961. We redesigned their website in Framer around that history, with new positioning, copy, and SEO written for the general contractors, developers, and municipalities who hire them.
Scope of work
Web design
/
Development
/
Platform
Framer
Location
Denver, CO
Type
Commercial Concrete Contractor
General contractors, developers, and municipalities check out a concrete sub before they ever pick up the phone. Thoutt Bros. had 65 years of work behind its name, and the site needed to put that record in front of a project manager in the first few seconds.
The brief was to carry that history without turning the site into a nostalgia piece. The family story earns trust. The services, safety training, and project record show the operation running today.
The positioning
Est. 1961
The founding year opens the homepage and closes every page
We built the positioning around a fact no newer competitor can copy: the same family has run the company since 1961. The homepage opens with “You’ve already stood on our work.” The About page follows the business from Will Thoutt’s basement to three generations of ownership, and every page speaks directly to the commercial buyers who hire them.
The approach
Projects live in the Framer CMS with the general contractor, location, and cubic yards placed for each job, so new work can be added without touching the design. Services run on the same system, from heavy civil to commercial foundations. A dedicated Request a Bid page keeps project inquiries separate from general contact, while Safety and Careers pages answer the questions GCs and new hires ask before they commit.
Page titles and meta descriptions target commercial concrete searches across Colorado, not just Denver, to match where the crews actually work.
